Artificial intelligence in the company: How to get started

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The world of artificial intelligence is growing rapidly – and is opening up huge opportunities for companies and individuals. However, especially at the beginning, the offer often seems overwhelming. Which tools are really useful? Where is it worth getting started?

The good news is that you don’t have to be an AI pro to benefit from the advantages. With the right helpers, artificial intelligence can become a smart everyday companion in no time at all. Once you’ve made a start, it will soon be hard to imagine life without AI helpers.

Our blog article shows which AI tools make it particularly easy to take the first steps – and what you should bear in mind.

AI tools for large and medium-sized companies

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1. DeepL - Translate with feeling

Whether international communication, multilingual websites or global teamwork – translations have long been part of everyday life. DeepL takes machine translation to a new level: fast, precise and, above all, natural-sounding. The AI understands the context and delivers results that are often almost indistinguishable from human translations. Perfect for anyone who wants to communicate with linguistic confidence – without having to spend hours editing or hiring translation agencies.

2. ChatGPT - The creative assistant for texts and ideas

Writing texts, structuring content, formulating emails or simply collecting a few ideas – ChatGPT is the perfect sparring partner for anyone who works with words. The AI understands what it is talking about, asks questions, suggests formulations and provides inspiration at the touch of a button. Whether for marketing, customer service or internal communication: ChatGPT turns a blank document into a convincing text in no time at all. A real productivity booster.

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3. perplexity - research rethought

When Google gets too confusing, Perplexity can help. The smart AI search engine not only provides answers – it also names the sources. This means that content can be researched quickly and thoroughly without having to click through dozens of tabs. This is particularly helpful for anyone who works with information, makes well-founded decisions or needs to process knowledge in a short space of time. A clear advantage: the focus here is on transparency and reliability.

4 Microsoft Copilot - The smart helper in everyday working life

Preparing and following up meetings, summarizing notes, automating tasks – Microsoft Copilot brings artificial intelligence directly into familiar tools such as Outlook, Word, Excel and Teams. The digital assistant analyzes content, suggests the next steps and takes care of repetitive tasks. Copilot can be a real game changer for anyone who wants to work more efficiently and with greater focus in their day-to-day work. AI becomes a natural part of day-to-day business.

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An example of AI networking - when AI tools work together

If you combine various AI tools, valuable content can be created in a short space of time: if you are talking about an important topic in a Teams meeting, Copilot could record the meeting, create a transcript and write a summary. ChatGPT could then be used to create an article for the intranet or blog. Last but not least, Notebook LM could turn the content into an internal podcast to make the content more accessible. In this way, valuable content is created from a single meeting – without much effort.

Important to know: What companies should consider when working with AI

Anyone working with artificial intelligence faces a number of challenges. You should keep these basic rules in mind:

Observe data protection
Tools such as ChatGPT and DeepL process the data provided there and learn from the entries and corrections. It is therefore essential to ensure that no personal data (names, e-mail addresses, etc.) is entered there.

Thinking for yourself instead of blindly trusting
Even if the answers sound convincing – AI can make mistakes or generate so-called hallucinations, i.e. seemingly plausible but factually incorrect statements. Facts should always be cross-checked. But that’s not the only reason why you should always think: AI should act as an assistant – and your own considerations should be taken into account.

Keeping an eye on tonality and style
AIs can create content quickly, but they don’t always strike the right tone. With appropriate indications of the desired tonality, the AI can already go in the right direction in the first version – or sharpen it up again with feedback. The result should always be checked again at the end and adjusted if necessary.

Continuous learning through exchange
If you really want to use AI effectively, you should regularly exchange ideas with colleagues. How do others use the tools? What experiences do they have? This creates a better understanding of opportunities and limitations – and the input from colleagues helps to constantly find new use cases.

Conclusion: Small tools, big impact

Entering the world of AI doesn’t have to be complicated. Just a few well-chosen tools can make everyday working life noticeably easier. Whether creativity, efficiency or knowledge – these applications show how versatile artificial intelligence can already support today – if you keep a few things in mind. Now is the perfect time to get started – and see AI as a real opportunity.

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